Wednesday, February 22, 2012

Kent Beverage Announces Inaugural West Michigan Beer Cup Challenge

Written by  Barb Starr
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Kent Beverage Announces Inaugural West Michigan Beer Cup Challenge

As part of the Inaugural Grand Rapids Beer Week (presented by Liquid Table and Michigan Brewers Guild), Kent Beverage has announced the “West Michigan Beer Cup Challenge”. Competition between area bars and restaurants to see which Team will be awarded the First Annual West Michigan Beer Cup.
Participating establishments will be assigned to two teams, an IPA and a STOUT team.  This is a team based event and the winner will be determined by the highest average of pints per establishment. Program is designed to create greater awareness of the Winter Beer Festival and promote Michigan Craft Brewery Industry.

Competition began Monday, February 13 and will end on Friday, February 24 at midnight. The winner will be announced Saturday, February 25th at 3pm on stage at the Michigan Brewers Guild Winter Beer Fest at Fifth-Third Ballpark. Only Michigan beer pints will be counted towards cup challenge.  Establishments will report to commissioner on an honor system. Please remember that this is a team event, IPA vs Stout Division with the applicable establishments as team members.  

The winning team will have the honor to display the West Michigan Beer cup at their respective establishment for one month time increments until next year’s festival. It is our goal only to promote the sale of and development of Michigan Beer through this friendly competition.

    Division:  IPA

    Account:
  • The Mitten Bar
  • The Meanwhile Bar
  • Derby Station
  • Logan's Alley
  • The Greenwell
  • Graydon's Crossing
  • Peppino’s (Downtown)
  • Vitale’s (Comstock)
  • Billy's
  • The BOB
  • Twisted Rooster

 

    Division:  STOUT

    Account:
  • Hopcat
  • Corner Bar
  • Pints & Quarts
  • The Score
  • Z's
  • Cottage Bar
  • 8th Street Grille
  • Rockwell/Republic
  • Marriot Courtyard (Downtown)
  • Blue Water Grill
  • Mangiamo's