Displaying items by tag: Hatter Day

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Every year New Holland Brewing Co. goes a little mad as it brews, bottles and releases an entire family of IPA-inspired craft beers and spirits to celebrate their anniversary and the beer that put them on the map – Mad Hatter, Midwest IPA.
Published in Brewery Events

Two years ago New Holland Brewing Co. celebrated their 15-year anniversary with the first ever Hatter Days Street Party, and the event has continued annually with this year’s 3rd annual Hatter Days celebration. Festivities included live music, food, circus performers, and assuredly the latest lineup of Mad Hatter IPA beers. The party is held each year on College St. between 8th and 9th Streets in downtown Holland adjacent to the brewery and also now serves as a showcase for New Holland’s beer patio, part of last year’s $1 million dollar expansion of the pub.
Published in Brewery Events

mad hatter2

Every year New Holland Brewing Co. goes a little mad as it brews, bottles and releases an entire family of IPA-inspired craft beers and spirits to celebrate their anniversary and the beer that put them on the map – Mad Hatter IPA.
Published in Brewery Events

New Holland Brewing Co. Annual Hatter Family Release & Street Party is Set for June 8

Every year New Holland Brewing Co. goes a little mad and releases an entire family of IPA-inspired craft beers and spirits to celebrate their anniversary and their flagship brew – Mad Hatter IPA. This year will be no different, except this June 8th they will be introducing a new member to the family – Michigan Hatter, a pale ale featuring Michigan-grown Cascade hops and local barley.
Published in Brewery News

Recap of New Holland Brewing's Hatter Day 15-Year Anniversary Weekend Extravaganza

New Holland Brewing’s Hatter Day 15-year anniversary celebration include a weekend full of events in addition to the numerous tap takeovers all around preceding and following the big weekend. At the heart of the celebration are the 7 variations of the popular Mad Hatter IPA including the brand new Belgian-style White Hatter. Also featured were two distilled beverages; the Salty Chihuahua (Hatter Royale and grapefruit juice,) and the Hoparita, the Hatter Royale version of the Margarita.
The weekend was launched Friday with the All Big Hole Golf Outing at the Ravines Golf Club in Saugatuck starting with Bloody Mary’s at registration, New Holland brews during the game, and ending with a buffet dinner. Saturday brought the party to the streets of downtown Holland adjacent to the pub for the 1st ever Hatter Day street party.
Published in Brewery Events

New Holland's celebrates their 15th anniversary with Hatter Day Street Party Throw Down

We are very excited for New Holland's "Hatter Day", which will be held outside their brewpub in Holland on Saturday, June 16th from Noon to 1am. The event is conjunction with their 15th anniversary and celebrates their most famous of beers, the Mad Hatter IPA, which is a delicious dry hopped, malty India pale ale and has been their flagship beer since the doors opened in 1998. The chose the name because they liked the zaniness and unpredictability of the story, which certainly is not unlike the craft beer world!
Published in Brewery Events

New Holland Brewing invites community to Hatter Day Street Party to celebrate 15-year Anniversary

New Holland Brewing is thrilled to announce their 15-year anniversary! They will be celebrating BIG on Hatter Day, which is June 16, 2012, with a street party throw down on College Ave. between 8th and 9th Street, along side their restaurant and pub! There will also be Hatter Day parties popping up throughout their 13 state distribution area.
Published in Brewery Events